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Amazon used sales data to eliminate popular products.

Image for the article entitled Report: Amazon used sales data to duplicate popular products and box out retailers.

Image: Sajjad Hussain (Getty Images)

Reuters has. Exposed The amount of evidence that Amazon plans to systematically crack down on its third-party sellers in India is virtually impossible for the company to sustain for years.

According to documents obtained by the outlet, Amazon’s India branch used a detailed campaign to collect private sales data, using the same end-to-end manufacturers to accurately replicate the product, and Promoted their own competitive brands in search results.

Reuters claims that two senior executives at Amazon’s international business reviewed the plan.

It confirms years of reports and Complaints From employees and small businesses that the company has taken information from captive traders and used it against them. In a 2016 entry document, Amazon literally outlined its plans to promote its India-based domestic supply brand, Reuters reported. Solemo. Such as: “Use information from to develop products and then take advantage of the platform to market these products to your customers.”

Image for the article entitled Report: Amazon used sales data to duplicate popular products and box out retailers.

Screenshot: Solimo on Amazon.

According to Reuters, 2016 documents show that Amazon sold Solimo products at 10 to 15 percent lower prices than its competitors. The documents also show that they intend to use these manufacturers as third-party sellers to manufacture products that mimic their own, even copying measurements of John Miller’s shirts, a favorite brand in India. Prepare. They then plan to rank their product second or third in the search results.

The company has. Denied Related reports that this Collected data About selling other brands to promote their knock-offs. Jeff Bezos claimed in a congressional no-confidence motion last year – the company’s most profitable ever – that he “could not guarantee” that the company would ever release sales data of its competing brands. Did not violate its anti-use policy. The company is currently facing one. No-confidence inquiry in India, Increase in investigation Europe And United States.

Last year, the company was fined 88 888 million for allegedly violating EU data protection regulations, effectively changing the pockets of a company that earned 38 386 billion in 2020.

In February, Reuters. Reported That more than 400,000 third party sellers in India have listed their products on Amazon. Until March 2021Amazon’s India market is growing three times faster than North America’s, e-commerce data firm Marketplace Plus reports.

Amazon did not respond to a request for comment from Gizmodo, we will update this post when they do.

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